Editorial 23 Apr 2024 Why Ad Transparency Matters Digital marketing requires trust. Trust in the technology being used to deliver the ad messaging and trust that the audience… Ryan Davies
Editorial 10 Jan 2024 The state of Digital Advertising Fraud in 2024 Unravelling the Surge in Digital Advertising Fraud The past 5 years has seen the digital advertising landscape evolve dramatically, yet… Ryan Davies
Editorial 14 Dec 2018 Consumed by data Today, attitudes and laws toward data ownership and consent are changing. As they do, brands and advertisers are working to… Ryan Davies
Editorial 11 Dec 2018 Is digital advertising broken? In 2008, advertisers spent around $48 billion promoting their brands. Despite this growth, online advertisers, publishers and consumers are struggling… Ryan Davies