Editorial 14 Dec 2024 How Digital Collectibles are Changing Brand Engagement As traditional digital marketing loses traction and cookie‑based tracking is steadily phased out, brands are turning to new strategies to… Ryan Davies
Editorial 11 Jul 2024 How the rise of Web3 could Revolutionise Advertising and Marketing Web3, the nomenclature given to the next iteration of the internet, has the potential to dramatically change the way that… Ryan Davies
Editorial 23 Apr 2024 Why Ad Transparency Matters Digital marketing requires trust. Trust in the technology being used to deliver the ad messaging and trust that the audience… Ryan Davies
We're all wasting way too much time and money on a media supply chain with poor standards adoption, too many players grading their own homework, too many hidden touches, and too many holes to allow criminals to rip us off.Marc Pritchard Chief Brand Officer, Procter & Gamble
We are now entering an era where information is being decentralised so that individuals can own their individual data. And that's the real value of blockchain that makes it exciting.Zhang Shoucheng, Prof. Physics, Stanford University
Press Release 05 Mar 2020 AdsDax Expands Cryptocurrency Product Offerings In Indian Advertising Market Decentralised advertising platform lines up big brands for ad campaign after landmark ruling allows banks in India to service crypto… Ryan Davies
News 13 Feb 2020 AdsDax deploy showcase application to highlight the features of Hedera’s Consensus service After becoming one of the launch companies for Hedera Hashgraph's Open Access, AdsDax has continued to expand its platform and… Ryan Davies
Press Release 26 Jun 2019 How AdsDax is leveraging blockchain in a bid to defeat ad fraud Ryan Davies
News 19 Jun 2019 AdsDax platform leads Isobar & CEAT to Campaign Asia Digital Crest Award win AdsDax blockchain advertising platform powers award-winning ad campaign at CIDCA 2019 Ryan Davies
News 14 May 2019 CIMB partner with AdsDax to successfully run live ads on blockchain CIMB Group, the leading ASEAN universal Bank, believes AdsDax can solve the problems of blockchain advertising. Ryan Davies
News 09 Apr 2019 Havas Media partner AdsDax for blockchain-enabled advertising Havas Media leverages AdsDax Platform to enable blockchain-tracked media buying Ryan Davies
News 19 Dec 2018 AdSpruce unveils blockchain ad tech platform AdsDax Global advertisers and publishers are lining up to leverage the rich-media advertising platform that uses blockchain to combat fraud and… Ryan Davies
Editorial 14 Dec 2018 Consumed by data Today, attitudes and laws toward data ownership and consent are changing. As they do, brands and advertisers are working to… Ryan Davies
Editorial 11 Dec 2018 Is digital advertising broken? In 2008, advertisers spent around $48 billion promoting their brands. Despite this growth, online advertisers, publishers and consumers are struggling… Ryan Davies
As an immutable, distributed, transparent ledger, blockchain is a natural fit for the digital advertising supply chainBlockchain for Video Advertising, IAB (Feb 2018)